Who
I build products in public for operators who can smell a funnel from across the room. The course economy already sells the same promise on a loop: buy a course about making money by selling courses about making money. Fans of that bit, and builders who want the satire to have a real schema, are who this is for.
If you already read the MerchWinner pack (POD course marketplace, empty catalog) or iLeague (golf creator Stripe), this is a different lane. EverythingMonetized is intentional parody of the guru machine.
What
I shipped a parody LMS under HurleyUS/everythingmonetized.com.
README one-liner: Parody site where AI generated course bros sell course bro courses to aspiring course bros. Live metadata: Where Course Bros Monetize Everything. The May 22 redesign hero is blunter: The parody LMS for learning how the course economy sells itself.
Stack on the box: Next.js 16.2.6, React 19.2.6, Convex, Tailwind v4, Phosphor, Framer Motion, Radix, next-themes (dark default), PostHog, Sentry, Resend. Bun. Package everythingmonetized 0.1.0. Private HurleyUS repo. Public site at www.everythingmonetized.com.
Convex schema is the product spine:
courseBros: name, slug, tagline, bio, catchphrases, specialties, socialProof, featuredcourses: absurd titles, inflatedoriginalPrice, modules/lessons, category, search indextestimonials: always-verified parody outcomessubscribers: newsletter with email dedupe + sourcepurchases: pending/completed/refunded; paymentMethod includes exposurerateLimits: newsletter + purchase mutations
Seed ships 5 AI gurus (Chad Hustlemax, Brandon Scale, Tiffany Funnel, Derek Dropship, Maximilian Leverage) and 10 courses from $2,997 to $8,997, titles like How to Find Your First Course Idea (By Buying This Course) and Mindset Mastery: Think Rich, Stay Poor (Until You Buy This). Avatars and thumbs are Pollinations prompt URLs.
Admin is a full CRUD plane: bros, courses, testimonials, subscribers. Auth is a password cookie (ADMIN_PASSWORD, fail-secure after Feb 15). @clerk/nextjs sits in package.json; public Clerk billing is README fiction. TODO from Feb 13 says no Clerk auth.
Purchase success copy is the thesis: congratulations, course bro, no actual course will be delivered. Commitment to the bit is the product.
What is also true on pack day: the live /courses page says Showing 0 of 0 courses. Seed exists. Production Convex is empty or unconfigured. TODO still blocks on GitHub issue #1, Convex env vars on Vercel. sitrep.md still claims PROTOTYPE / last commit Jan 31 / LOW priority. README still says Next 15.5.6. That drift is the story.
Where
It runs on Vercel. Apex everythingmonetized.com 307s to www. Alias everythingmonetized-com.vercel.app also 200. vercel.json disables git auto-deploy on main/master and, as of Aug 8, sends X-Robots-Tag: index, follow.
Surfaces that matter:
- Public lander: teal academy hero, learning-dashboard.tsx card, featured tracks, faculty, learner outcomes, weekly lab newsletter
- Catalog: search / category / price / sort / pagination
- Bro profiles:
/bros/[slug] - Course detail: modules + parody purchase form
- About: mission + core values (Hustle Over Health, etc.)
- Admin: password gate via
proxy.ts
Audience: satire builders, MarTech operators, and anyone comparing a seeded Convex backend to a live empty catalog.
When
2026-01-08. Initial Next.js + Convex + Tailwind. OPPORTUNITIES.md and PLAN.md the same day. The bit was named early.
January 31. Chore sync.
February 6. Next.js 16 + React 19. Tailwind v4 @import fix.
February 8. The product day. Admin panel, tests, search/filter/SEO, edit pages. CHANGELOG 0.1.0 lists five tables, parody purchase, Pollinations images, 48 unit tests, Playwright config, PostHog, Sentry, rate limits.
February 13. Production readiness: BUILDING.md button compliance, dark mode via next-themes, proxy.ts naming for Next 16.
February 15. Security: remove hardcoded admin password + fallback. Fail closed if ADMIN_PASSWORD missing.
February 21. lucide to @phosphor-icons/react.
April 6. ESLint / vitest chore.
May 13–15. shipprep + Blacksmith CI gate spam, then deploy health URL fixes. Same CI noise pattern as sibling HurleyUS templates, but this repo already had the Feb product pass underneath.
May 22. redesign. Teal/slate academy UI on home, cards, header/footer, newsletter. Orange hustle-gradient brand in DESIGN.md becomes the light-theme leftover; dark default is the live look.
August 8, 6:54 AM ET. HEAD e7c6a61, X-Robots-Tag: index, follow. Thirty-one commits on main.
September 8 pack day. Live lander matches redesign. Catalog still 0/0. Draft only.
Why
Satire of the course economy fails when it is only a landing meme. It needs personas, a catalog, an admin plane, and a checkout that confesses the joke. I wanted that spine in Convex.
I also refused to pretend production was seeded. Robots say index,follow. Courses say 0 of 0. Seed.ts says ten high-ticket absurdities. Those three sentences together are the operator note.
If you ship a parody LMS next, what do you fix first: seed Convex so the bit has inventory, or leave Showing 0 of 0 as the meta punchline?